William Hill Casino Sister Sites: The evoke Brands Worth Playing
Reviewed by Mike WilsonPublished: 8th August 2026
William Hill Casino now lives inside William Hill’s single site as its Vegas and casino section, and its sister brands are the other evoke plc casinos: 888casino, 888sport, 888poker and Mr Green. The William Hill side is run for UK players by WHG (International) Limited under Gambling Commission account 39225, while the sisters hold their own UK licences inside the same group. What changes from brand to brand is the casino itself, since 888 and Mr Green were built casino-first and carry far bigger slots and live-dealer ranges than William Hill’s Vegas lobby.
William Hill Casino Sister Sites in Full
First, a definition, because this page is about a casino that half-exists now. William Hill treats Vegas, the casino, games and bingo as parts of one William Hill account, all on a single williamhill.com licence, rather than standalone casinos. We use the broader sense UK searchers usually mean by “sister site”: a different gambling brand under the same owner. On that basis the real relatives are the evoke plc casinos, 888casino, 888sport, 888poker and Mr Green.
Best Alternatives at a Glance
- If you want the biggest casino: 888casino, the group’s casino-first flagship, with more slots and live tables than the Vegas lobby ever held.
- If you want the nicest casino to look at: Mr Green, the modern, design-led brand 888 added in 2019.
- If you mostly bet: 888sport, the betting-led sibling with keener promotional pricing than William Hill.
- If you want a poker room: 888poker, which still does the one thing William Hill quietly dropped.
The evoke Casinos Compared
| Sister site | Status | UKGC licensed | Best for | Welcome offer (always check current terms) | Compared to William Hill Casino |
|---|---|---|---|---|---|
| 888casino | Same group (evoke plc) | Yes, 888 UK Limited | Slots and live casino | Casino-led free spins or deposit-match style offer | Bigger, more serious casino than the Vegas section |
| Mr Green | Same group (evoke plc) | Yes, Mr Green Limited | Polished all-round casino | Casino welcome offer, free spins common | More modern design, no betting-shop heritage |
| 888sport | Same group (evoke plc) | Yes, 888 UK Limited | Sports betting | Bet-and-get style sports offer | Similar betting focus, lighter on casino |
| 888poker | Same group (evoke plc) | Yes, 888 UK Limited | Online poker | Poker-focused new-player package | A dedicated poker room William Hill cannot match |
888casino
Casino-first, where William Hill is casino-second. That’s the short version of why 888casino is the brand most ex-William Hill Casino players end up at. It’s licensed in Britain by 888 UK Limited inside the same evoke plc group, so the regulation and GamStop cover carry across, but the product is built around slots and live dealer rather than a sportsbook. Expect a wider slots wall, more Evolution and in-house live tables, and 888’s own exclusive titles. Deposits run through debit cards, PayPal and bank transfer at low minimums. Put simply, it’s the casino William Hill’s Vegas section is always quietly compared to, and usually loses to.
Mr Green
Where 888casino wins on size, Mr Green wins on polish. Born in Malta, picked up by 888 in 2019 and now an evoke plc brand, it runs on a Mr Green Limited UK licence with the full GamStop reach you’d want. The lobby is the draw: tidy, modern and a long way from the slightly utilitarian William Hill casino pages, with a strong slots and live-casino spread behind it. If you bounced off William Hill because the casino felt like an afterthought, this is the same-owner brand that treats the casino as the main event.
888sport
888sport is the betting-led member of the family, so it’s the least casino-focused entry here, but it earns a mention because it shares the same evoke ownership and a similar 888 UK Limited licence. The markets cover the usual football, racing and tennis, with bet builders and price boosts pushed more aggressively than on William Hill. There are no shops behind it, so everything happens online. For a casino player it’s really only relevant as a second account if you also bet and want sharper promotional pricing.
888poker
If your idea of a casino night includes a poker table, 888poker fills a gap William Hill barely covers any more. It runs on the same evoke and 888 UK Limited setup, with cash games, regular tournaments and the relatively soft fields 888 has long been known for, plus optional casino and sportsbook crossover. It won’t replace a slots casino, but as a same-group room it does the one thing the William Hill side stopped doing well.
The Complete evoke Network
Most UK players only need the four brands above, but the evoke plc family stretches a bit further. The thing to hold onto is that evoke runs its brands itself rather than renting a licence out to a swarm of third-party skins, which is why the real list stays short and easy to verify.
- Owned UK brands: William Hill (sport, casino, Vegas and the shops), 888casino, 888sport, 888poker and Mr Green.
- Folded-in William Hill lobbies: the old William Hill Casino, plus Vegas, Games and Bingo, now all share one williamhill.com account. They’re sections of a single brand, not separate sisters, which is the main thing that’s changed since the old reviews.
- Regional and non-UK brands: evoke also runs localised William Hill and 888 sites abroad. Those fall outside the UK licence and GamStop, so we wouldn’t steer a UK player to them.
Because evoke has openly floated selling or breaking up parts of the group, any list is a snapshot in time. The dependable check is the Gambling Commission register: the William Hill account appears as WHG (International) Limited, number 39225, and 888 and Mr Green show up under their own 888 UK Limited and Mr Green Limited entries within the same parent.
What’s the Same and What’s Different
| Feature | William Hill Casino | Sister sites (888 and Mr Green) |
|---|---|---|
| Owner | evoke plc | evoke plc |
| UK licence holder | WHG (International) Limited (39225) | 888 UK Limited / Mr Green Limited |
| Where the casino sits | Inside the Vegas tab of a betting site | Front and centre, as the main product |
| Welcome offer style | 200 no-wagering free spins on one slot | Broader casino packages, spins and matches |
| Bonus wagering | Capped at 10x under current UKGC rules | Also capped at 10x under the same rules |
| Slots depth | Around 900 plus in Vegas | 888casino and Mr Green go deeper |
| Live casino | Evolution tables in the Vegas lobby | Fuller Evolution and in-house live ranges |
| Retail counter | Yes, shop deposits and withdrawals | No, online only |
| GamStop | Yes, covered | Yes, all UK brands covered |
Are These Official William Hill Casino Sister Sites?
Three different things get filed under “sister sites”, and it’s worth pulling them apart. The first is William Hill’s own furniture, the Vegas, casino, games and bingo lobbies that all hang off one williamhill.com account, which are one brand wearing several hats. The second is the true same-owner network, the other evoke plc brands such as 888casino and Mr Green, and that’s the group this page is about. The third is the pile of unrelated casinos that just look similar or get served up as alternatives. Only the first two have a real link, and only the UK-licensed ones bring GamStop cover with them.
Our Full Review
William Hill has been a fixture of British betting since 1934 and online since the early days of internet gambling. The online arm is operated by WHG (International) Limited and sits under evoke plc, renamed from 888 Holdings in 2024. The casino has always been the support act to the sportsbook, and today it reaches you through the Vegas tab rather than a casino of its own, which colours the whole experience.
Welcome Offer
New UK casino players are pointed at 200 free spins on Big Bass Splash. Register with the promo code, deposit and stake £10, and the spins arrive at 10p each, so £20 of spin value, with anything you win paid as cash and capped at £30. The spins last 72 hours and the offer only accepts debit cards, so funding with PayPal or Paysafe kills it. The upside is that the winnings come with little to no playthrough attached. It’s worth knowing that the Gambling Commission has, since 19 January 2026, capped bonus wagering at 10 times across every licensed operator, which is why any older write-up quoting 35x or 50x on a William Hill bonus is simply stale. Read the live terms before you opt in.
Games and Providers
Vegas holds somewhere north of 900 titles. The Playtech roots still show in the Age of the Gods progressive family, there’s a healthy slice of the big third-party studios, and an Evolution live floor handles roulette, blackjack, baccarat and the game-show formats. It’s a respectable spread, but stand it next to a dedicated casino, the group’s own 888casino included, and the gap in sheer choice is obvious. The old standalone William Hill Casino has simply been absorbed into this Vegas lobby.
Payments and Withdrawals
The cashier is simple enough: debit cards, PayPal, Apple Pay and bank transfer, with minimums down around £5. Just remember the welcome offer narrows that to debit cards only, which trips people up. The standout is inherited from the betting shops, you can load or empty your online balance at a William Hill counter on the high street, something none of the online-only sisters can offer.
Support and Safer Gambling
Help runs mainly through 24/7 live chat with a help centre behind it; there’s no prominent casino phone line, which won’t suit everyone. As a UKGC licensee the brand is on GamStop and carries the standard deposit limits, time-outs and self-exclusion. The record deserves a plain mention, though. The Commission fined William Hill firms £6.2 million in 2018, and in 2023 brought a then-record £19.2 million action across three group companies, within which WHG (International) Limited settled £12.5 million over anti-money-laundering and safer-gambling failings in 2020 and 2021. Some of that involved players who had self-excluded with sister brand Mr Green still managing to gamble. A smaller penalty of roughly £83,000 landed in August 2025. Controls and personnel have moved on since, but it’s context a careful player should carry into any evoke brand.
Mobile
Separate William Hill apps cover sport and Vegas on iOS and Android, and the browser site holds up on a phone. Betting and slots both run smoothly; the casino just carries over the same slightly tired styling as the desktop version.
How It Compares to Its Sister Sites
Lined up against the rest of evoke, William Hill Casino is the heritage all-rounder with betting and a retail counter, 888casino is the deeper pure casino, and Mr Green is the sharper-looking one. Keep it if the betting and the shop link matter to you. If you’re really here to spin and play live tables, one of its own siblings will almost certainly do it better.
Key Facts
Operator details last reviewed: June 2026 (last updated 4 June 2026)
| Operator: | WHG (International) Limited |
| Parent group: | evoke plc (formerly 888 Holdings) |
| Licence: | UK Gambling Commission, account number 39225; also Gibraltar licensed |
| Established: | 1934 (online operator licensed in Great Britain since 2014) |
| GamStop: | Yes, covered (UKGC licence) |
| Sister sites: | 888casino, 888sport, 888poker, Mr Green |
| Game providers: | Playtech, Evolution live casino and other major studios |
| Payments: | Debit cards, PayPal, Apple Pay, bank transfer, shop counter |
| Min deposit / withdrawal: | Around £5 |
| Withdrawal time: | E-wallets often within a day; cards a few working days |
| Support: | 24/7 live chat, help centre; no casino phone line |
| Our rating: | 7/10 |
Pros and Cons
Pros
- The 200-spin Big Bass Splash welcome offer pays winnings as cash with little to no playthrough, which is unusual and friendly to newcomers.
- Useful retail tie-in you won’t find at the sisters: you can top up or cash out at a William Hill shop counter, which online-only sisters like 888casino can’t match.
- Long UKGC and Gibraltar licensing history with full GamStop coverage, so the player-protection basics are in place.
- Low £5-ish entry point and a competent Evolution live-casino floor inside the Vegas section.
Cons
- The casino is the side act: the Vegas library is smaller and the lobby feels dated next to casino-first sisters, the group’s own 888casino included.
- The welcome bonus is debit-card only and caps winnings at £30, and there’s little ongoing for existing casino players.
- A real regulatory history: a 2018 fine, a 2023 settlement for AML and safer-gambling failures (including a self-exclusion gap involving sister brand Mr Green), and a further 2025 penalty.
- Public sentiment is poor, with a Trustpilot average near 1.2 out of 5 from roughly 6,900 reviews, and no casino support phone line.
Frequently Asked Questions
Who owns William Hill Casino?
William Hill Casino is part of William Hill, run for UK players by WHG (International) Limited under UK Gambling Commission account 39225. WHG is a wholly owned subsidiary of evoke plc, the group that was called 888 Holdings until a 2024 rebrand. evoke has publicly discussed selling or splitting parts of the group, so ownership could change.
Has William Hill Casino shut down?
Not exactly. The old standalone William Hill Casino site has been folded into the single williamhill.com account, where the casino and slots now live in the Vegas section. So you can still play William Hill casino games, just under the main William Hill brand rather than a separate casino site.
What are the sister sites?
The genuine sisters are the other evoke plc brands: 888casino, 888sport, 888poker and Mr Green. They share the same parent group and UK regulation, but each runs its own welcome offer, game range and loyalty scheme.
Are the sister brands on GamStop?
Yes. Every UK-licensed brand in the evoke group, including 888casino, 888sport, 888poker and Mr Green, is covered by GamStop, so a self-exclusion through the scheme applies across all of them.
Is 888casino a sister site?
Yes. 888casino sits under the same parent group as William Hill, evoke plc, though it holds its own UK licence through 888 UK Limited rather than WHG (International) Limited. For casino players it’s the strongest brand in the group and the natural alternative if you came to William Hill for slots.
Are Mr Green and William Hill related?
Yes. Mr Green was bought by 888 in 2019 and now sits inside evoke plc alongside William Hill. In Great Britain it is licensed through Mr Green Limited, with full UKGC and GamStop coverage, and it has a more modern, design-led feel than the William Hill casino.
Which sister site is best?
For most players the best William Hill Casino sister site is 888casino, because it offers a much larger slots and live-casino range than the William Hill Vegas section while keeping the same group ownership and UK protection. If you want a cleaner, more modern casino, Mr Green is the pick.
What is the welcome offer and wagering requirement?
New UK players get 200 free spins on Big Bass Splash after depositing and staking £10, with spins at 10p each, winnings paid as cash and capped at £30, and a 72-hour expiry. Winnings carry little to no wagering, and since 19 January 2026 the UKGC caps bonus wagering at 10 times for all licensed casinos, so older 35x or 50x figures are out of date. Always check the current terms.
Are there new casinos like William Hill?
If you like William Hill for the betting-and-casino mix, the closest same-group alternatives are 888sport for betting and 888casino or Mr Green for a better pure-casino experience. All are UKGC licensed and on GamStop, unlike many of the lookalike casinos that get pushed as alternatives, which often aren’t UK regulated.
Our Verdict on William Hill Casino
William Hill Casino is a safe, well-licensed place to play that makes most sense if the betting and the high-street counter are part of the appeal, helped along by a rare no-playthrough welcome offer. Judged purely as a casino, though, it’s the warm-up act: a thinner Vegas library and a real compliance history hold it back from the top rank. Among the William Hill Casino sister sites my pick is 888casino, same group, same protection, far more casino, with Mr Green close behind on looks. Stay with William Hill for sport and counter cashouts, and move to a sibling when slots are the main event.
Related Casinos rating: 7/10
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